ThermoScientific BioPharMoore – Corporate Video Production
Rowan Moore is a Vertical Marketing Manager at Thermo Fisher Scientific, a multinational biotechnology product development company.
If this sounds very complex, one of Rowan’s tasks is to de-mystify scientific processes, bringing subjects like peptide mapping and mass spectrometry to life through the medium of vlogs. Rowan self-shoots her ‘BioPharMoore’ vlogs and was looking for a reliable company that could take her footage and give it some zing, with clever editing and eye-catching graphics. We rose to the challenge and the result is a very fruitful ongoing partnership.
One of our first steps was to offer Rowan and her colleagues some training so they could improve their filming techniques; learning, for example, how to capture crystal-clear audio and how to film cutaway shots to give us more options in the edit.
We organised a training day at Thermo Fisher Scientific’s Headquarters in Altrincham. During the morning session Guille and David demonstrated camera and audio techniques, while the afternoon was an opportunity of Rowan and her colleagues to get some hands-on experience of shooting. The day was a great success and Rowan and her team said the training had made them much more confident behind the lens.
Since then Rowan has gone on to shoot a whole variety of vlogs from process-based films to interview-style pieces. Her BioPharMoore series has been very popular in the scientific community and she has received very positive feedback. We are looking forward to some fantastic future collaborations with Rowan and her team!
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